IS AN EMERGING LIFESTYLE BRAND BASED ON THE PRINCIPLE OF WOMEN EMPOWERMENT THROUGH URBAN SPORTS AND DESIGN PROJECTS.
We want to see the world where women cooperate rather than compete, where women love what they do.
The main ideas behind SHE FIX movement are:
1. women have the power to do whatever crazy thing they imagine to and urban sports help them realize that;
2. women can accomplish huge things if only they cooperate more;
3. we truly believe that anyone can find ones true purpose in life by taking action and by not giving up.